Tuesday, November 27, 2012

The Difference Between Formal and Informal Writing

When it comes to writing in English, there are two main styles of writing - formal and informal. Consider these two examples:

Example 1:

This is to inform you that your book has been rejected by our publishing company as it was not up to the required standard. In case you would like us to reconsider it, we would suggest that you go over it and make some necessary changes.

The Difference Between Formal and Informal Writing

Example 2:
You know that book I wrote? Well, the publishing company rejected it. They thought it was awful. But hey, I did the best I could, and I think it was great. I'm not gonna redo it the way they said I should.

The difference between the two is obvious. The first one is formal, and the second is informal. But what is it that makes them formal and informal?

It is the style of writing, or the way we use words to say what we want to say. Different situations call for different ways of putting words together. The way we write in academic and scientific settings differs greatly from the way we write to a friend or close one. The tone, vocabulary, and syntax, all change as the occasion changes. This difference in the styles of writing is the difference between formality and informality, or the difference between formal and informal writing.

Following is a list of some of the main differences between informal and formal writing:

Informal: May use colloquial words/expressions (kids, guy, awesome, a lot, etc.)

Formal: Avoid using colloquial words/expressions (substitute with children, man/boy, wonderful, many, etc.)

Informal: May use contractions (can't, won't, shouldn't, etc.).

Formal: Avoid contractions (write out full words - cannot, will not, should not, etc.).

Informal: May use first, second, or third person.

Formal: Write in third person (except in business letters where first person may be used).

Informal: May use clichés (loads of, conspicuous by absence, etc.)

Formal: Avoid clichés (use many, was absent, etc.)

Informal: May address readers using second person pronouns (you, your, etc)

Formal: Avoid addressing readers using second person pronouns (use one, one's, the reader, the reader's, etc.)

Informal: May use abbreviated words (photo, TV, etc)

Formal: Avoid using abbreviated words (use full versions - like photograph, television, etc.)

Informal: May use imperative voice (e.g. Remember....)

Formal: Avoid imperative voice (use Please refer to.....)

Informal: May use active voice (e.g. We have notice that.....)

Formal: Use passive voice (e.g. It has been noticed that....)

Informal: May use short and simple sentences.

Formal: Longer and more complex sentences are preferred (short simple sentences reflects poorly on the writer)

Informal: Difficulty of subject may be acknowledged and empathy shown to the reader.

Formal: State your points confidently and offer your argument firm support.

These are just some of the differences between formal and informal writing. The main thing to remember is that both are correct, it is just a matter of tone and setting. Formal English is used mainly in academic writing and business communications, whereas Informal English is casual and is appropriate when communicating with friends and other close ones. Choose the style of writing keeping in mind what you are writing and to whom. But whichever style you write in - formal or informal - be sure to keep it consistent, do not mix the two.

The Difference Between Formal and Informal Writing
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Anis Siddiqi is an accomplished writer and has several published works to her credit. She is a regular writer for http://www.word-mart.com

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Friday, November 23, 2012

Netiquette Rules - 10 Best Rules for Email Etiquette

Netiquette, or email etiquette, is about the manners we use on the Internet. Cyberspace has its own culture, and has developed its own rules. Without knowing netiquette, you might commit some social blunders, or offend someone without meaning to.

Netiquette rules are based on common sense and respect, but since email is so quick, we often forget that we are still using a form of written communication.

Netiquette or e-mail etiquette 10 best rules are:

Netiquette Rules - 10 Best Rules for Email Etiquette

1. Imagine your message on a billboard. Anything you send can be forwarded, saved and printed by people it was never intended for. Never send anything that will reflect badly on you or anyone else.

2. Remember that company emails are company property. Emails sent from your workplace can be monitored by people besides the sender and reader, and are technically company property.

3. Avoid offensive comments. Anything obscene, libelous, offensive or racist does not belong in a company email, even as a joke.

4. Keep your message Cool. Email messages can easily be misinterpreted because we don't have the tone of voice or body language to gives us further cues. Using multiple explanation points, emoticons, and words in all capital letters can be interpreted as emotional language.

5. Be careful about forwarding messages. If you aren't sure if the original sender would want to forward the message, don't do it.

6. Don't expect an answer right away. Email messages may be delivered quickly, but your recipient may not read it right away.

7. Don't sacrifice accuracy for efficiency. Don't send sloppy, unedited email. Experts say that for every grammar mistake in an email, there's an average of three spelling mistakes. While the odd spelling mistake is overlooked, when your readers have to break communication to decipher a word or message, at best, you'll look slopping, if not illiterate. At worst, they may stop reading.

8. Include the message thread. Keep the original message for a record of your conversation. However, when sending a new message to the same person, start a new thread with a new subject line.

9. Don't type in all CAPS. It's perceived as YELLING. However, don't write with only small letters, as this is perceived as your being lazy, because it makes it more difficult for people to read.

10. Write clear, organized messages, with a subject line that gives enough information for the reader to file it and find it later.

I invite you to use these netiquette rules and tips when you send email.

Netiquette Rules - 10 Best Rules for Email Etiquette
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I'd also like to offer you a free report: "Breakthrough Communication Skills" packed with powerful tips for business success, at http://www.ImpressforSuccess.com when you join my Communication Capsules newsletter.

Would you like to attract new customers, increase sales, and boost your career? Click here for simple How-to Guides that give you immediate results. http://www.goldmansmythe.com/howto.html From Lynda Goldman, business communications and etiquette consultant and author of 30 books, including How to Make a Million Dollar First Impression.

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Tuesday, November 20, 2012

Integrated Marketing Communications - 5 Primary Communication Tools

Communication is always one of the most important and vital strategic areas of an organization's success. You can have the best or most innovative products or services, but if your internal and external communications are weak, then the demand for your products or services raises a personal flag of concern. When communicating the value of your products or services, you want to focus on how they will benefit your clients.

When planning your strategy for Integrated Marketing Communication or IMC, you want to have dialogue with your customers by inviting interaction through the coordinated efforts of content, timing and delivery of your products or services. By ensuring direction, clarity, consistency, timing and appearance of your messages, conveyed to your targeted audience, these factors will help avoid any confusion about the benefits of your brand, through the connection of instant product recognition.

When looking at your marketing mix, you're examining price, distribution, advertising and promotion, along with customer service. Integrated marketing communication is part of that marketing mix included in your marketing plan. IMC strategies define your target audience, establishes objectives and budgets, analyzes any social, competitive, cultural or technological issues, and conducts research to evaluate the effectiveness of your promotional strategies.

Integrated Marketing Communications - 5 Primary Communication Tools

If companies are ethically planning, communicating, and following industry guidelines, they will most likely earn the trust of their customers and target audience. There are five basic tools of integrated marketing communication:

1. Advertising:
This tool can get your messages to large audiences efficiently through such avenues as radio, TV, Magazines, Newspapers (ROP), Internet, Billboards and other mobile technological communication devices. This method can efficiently reach a large number of consumers, although the costs may be somewhat expensive.

2. Sales Promotion:
This tool is used through coupons, contests, samples, premiums, demonstrations, displays or incentives. It is used to accelerate short-term sales, by building brand awareness and encouraging repeat buying.

3. Public Relations:
This integrated marketing communications tool is initiated through public appearances, news/press releases or event sponsorships, to build trust and goodwill by presenting the product, company or person in a positive light.

4. Direct Marketing:
This tool will utilized email, mail, catalogs, encourage direct responses to radio and TV, in order to reach targeted audiences to increase sales and test new products and alternate marketing tactics.

5. Personal Selling:
Setting sales appointments and meetings, home parties, making presentations and any type of one-to-one communication, to reach your customers and strengthen your relationship with your clients, initiate this IMC tool.

Decisions linking the overall objectives and strategies during the marketing planning phases help to evaluate and fine-tune the specific activities of integrated marketing communication. Before selecting an IMC tool, marketing, product and brand managers must look at social, competitive, legal, regulatory, ethics, cultural and technological considerations. One thing you want to avoid when activating the tools of integrated marketing communication is reaching inappropriate audiences and causing controversy. That could be damaging when trying to build brand awareness and encourage consumer spending with your company. When marketing managers examine the beliefs, emotions and behavior of their targeted audience towards their brand, they can influence their beliefs to achieve product awareness, by attracting attention to their promotional campaigns.

Integrated Marketing Communications - 5 Primary Communication Tools
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Kym Gordon Moore is a Creative Marketing Strategist and Public Relations Administrator for Moore 2 It Productions, a firm dedicated to coordinating cost-effective, creative strategic marketing packages for new small businesses and newly published authors. http://www.moore2itproductions.com She is the author of "Diversities of Gifts: Same Spirit," Co-Founder of Favorite Things for a CAUSE, a member of the American Marketing Association, American Authors Association and the North Carolina Writer's Network. http://www.kymgmoore.com

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Friday, November 16, 2012

Free Reverse Cell Phone Lookup Websites - Do They Exist?

Is it really possible to run a free reverse cell phone lookup on the internet? Many of us have become disillusioned and frustrated in the past with websites which appear to offer free products or services online but in fact do not. Is this the case with cell phone lookups?

Firstly let us examine exactly what we mean by a phone number lookup. If you have in your possession a residential phone number but no idea who the number belongs to or what address it relates to you can use a "reverse lookup" service to find out those details. This can obviously be very useful in situations where you have lost contact with someone but still have a record of their phone number, or simply wish to verify who owns the number before mistakenly phoning the wrong number. There are many places you can perform such residential and business phone lookups online for free, including toll-free numbers.

However a problem arises when you need to run a reverse lookup on a cellular phone as the free directories do not contain any such numbers. Similarly they do not contain fax numbers as this information is only held by the carriers and telecommunications companies. Do these records exist, and are they free?

Free Reverse Cell Phone Lookup Websites - Do They Exist?

The good news is there are websites which claim to offer large numbers of cell phone numbers, but they are not free. These websites naturally have to pay for access to some of this information, and go to the considerable trouble of pulling all the various resources together in one place, and as a result you will be charged a small fee before you can access the lookup databases. However the fee is a one-off payment and with some websites you can run as many searches as you like once you have access, with others they offer a single lookup for a lower fee. The records they claim to offer include cell owner details, address history, carrier details, and the phone connection status. It is also worth noting that the databases offered by each company differ to some degree, but most include cell phones and often residential, business, toll-free, even pagers, and these websites say your searches are guaranteed legal and confidential.

In addition to reverse lookups there are also similar websites which offer access to information such as background checks and background reports, people finder databases, bankruptcies, liens, public records databases including births, deaths, marriages, divorces and adoptions, sex offender records, police records, and much more. These sites operate in the same way, offering access to specific types of information for a set fee, however it should be noted that you will not receive access to such information as part of your cell phone lookup site membership.

I have seen websites claiming to offer free cell lookups, but they always lead eventually to the paid sites in the end, even allowing people to search for free and then charging to view the results. It is the sad truth that the only place where you are likely to find detailed reverse cell records is within the legitimate paid directories. In conclusion, the answer is no, free cell phone lookups do not currently exist. However if you really want to access such records then I believe paying a small fee is a price worth paying.

Free Reverse Cell Phone Lookup Websites - Do They Exist?
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For more information including a list of popular reverse cell phone lookup sites visit Cell-Phone-Pages.com. Cell Phone Pages also contains hundreds of cell phone and telecommunications articles and resources covering all aspects of cell phone safety, security, accessories and shopping.

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Thursday, November 8, 2012

Text Message Abbreviations - SMS Dictionary Examples

Basically, this is just another expression for SMS dictionary, or SMS shortcut. These abbreviations are simply the text messaging shortcuts that people use each and every day to make sending SMS messages so much quicker and easier. Some of the shortcuts below are only used for instant messenger messages, or at the end of a text message to convey the mood of the person sending the text message. Some of the txt msg shortcuts are good examples of how people shorten words when they send text messages.

So let's take a look at some common text message abbreviations, then.

SMS Abbreviations:

Text Message Abbreviations - SMS Dictionary Examples

Anything - NTHING

Are you OK - RUOK?

Are - R

Ate - 8

Be - B

Before - B4

Be seeing you - BCNU

Cutie - QT

Date - D8

Dinner - DNR

Easy - EZ

Eh? - A?

Excellent - XLNT

Fate - F8

For - 4

For your information - FYI

Great - GR8

Late - L8

Later - L8R

Lots of love/laughs - Lol

Love - LUV

Mate - M8

Please - PLS

Please call me - PCM

Queue/cue - Q

Rate - R8

See/sea - C

See you later - CU L8R

Speak - SPK

Tea - T

Thanks - THX

Thank you - THNQ

To/too - 2

To be - 2B

Today - 2DAY

Tomorrow - 2MORO

Want to - WAN2

What - WOT

Work - WRK

Why - Y

You - U

------------

Happy/Smiley -:-)

Angry - :-||

Very happy - :-))

Confused - %-)

Tongue tied - :-&

Sad - :-(

Saintly - O:-)

Laughing - :-D

Crying - :'-(

Surprised/shocked - :-O

Screaming - :-@

Kiss - :-*

Pig - :@)

Clown - *:-)

Wink - ;-)

There are more SMS shortcuts that could make up a so-called SMS dictionary, but the more words you use the less effective the shortcuts are as people stop understanding what you're actually saying.

In this case, a short 'vocabulary' is best so everyone knows what is being said.

Text Message Abbreviations - SMS Dictionary Examples
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And you can find more SMS text message abbreviations at TextMeFree.com's SMS Dictionary page

Discover new free SMS sites by subscribing to TextMeFree's FREE newsletter, The TextMeFree Times, available at http://www.textmefree.com/newsletter.html

From Steve M Nash - Site owner of TextMeFree.com

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Tuesday, November 6, 2012

Workforce Communications - How To Be More Effective

Do your enterprise communications...

o Unify diverse information sources automatically, and intelligently distribute it to the right audiences?

o Motivate workers and inspire loyalty?

Workforce Communications - How To Be More Effective

o Improve business performance?

o Capture and maintain the attention of your audience without becoming invisible over time?

How do you communicate with your workforce? Do you distribute printed newsletters that get tossed in the garbage or e-mail newsletters that get deleted before being opened? Do you have a bulletin board in the cafeteria or break room that no one ever looks at? Maybe your organization has an internal web page to communicate vital information. What about the employees that don't have access to a PC?

It has become increasingly more important to convey a consistent message to all employees at all times and even more important to be sure that your employees see and understand the information as well.

Different people in different locations talking to different people and getting different parts of the story leads to activity that may not align with management's strategic objectives. Your employees want to do the right thing but need to get the information to be part of the team.
Through the use of flat panel displays and software and hardware to drive them, these tasks have become easier than ever. Accomplish better workforce communications by putting up displays with information in public places for common area viewing in areas as diverse as entryways, auditoriums, warehouses and factory floors. Your corporate objectives and mission statement can be displayed in public areas. Relevant daily news, important messages, and corporate stock price can be put where everyone can see the information everyday. Keep the information fun with other content such as trivia, news, pictures, videos and live TV and you will keep your employees informed and happy.

Workforce Communications - How To Be More Effective
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Jared Gonzalez

Regional Manager Ontario Canada

Symon Communications

(315) 538-9616

[http://www.symon.com]

[http://now-everybody-knows.com]

If you are in Ontario Canada and interested in learning more, please feel free to contact me:

Thank you,

Jared Gonzalez

[http://www.symon.com]

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